Okay, content marketing might be a new term for you. Here's a definition from Joe Pulizzi, Founder of the Content Marketing Institute... “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a … [Read more...]
Meet FaithEngine – A Simple, Powerful Social Media Mangement Platform for Churches
I love apps and tools. I especially love apps and tools that are tailored for the unique needs and challenges of churches. Churches need to engage on social media. I've blogged and spoken about this for a decade and even wrote a book about it. In my own work in the realm of social media, I've … [Read more...]
The 3 Big Questions of Our Social, Digital Age
I’ve decided to connect with a lot of people in a lot of different ways. I also read a lot of stuff, mostly online but also in print. And I try to write and share great content along the way. The problem is, each of these is never-ending. In other words, there will always be something else to read, … [Read more...]
